Maximize your reach with expert Google Ads Management. Our team crafts data-driven ad campaigns that boost visibility, attract qualified leads, and enhance ROI for your business.
Maximize your reach with expert Google Ads Management. Our team crafts data-driven ad campaigns that boost visibility, attract qualified leads, and enhance ROI for your business.
Our team understands the unique challenges and needs of tradesmen. We have the knowledge and experience to optimize your campaigns targeting relevant keywords and demographics to attract the right customers for your trade business.Â
Streamline your business with smart automations, from lead follow-ups to quote reminders and job scheduling. We connect your tools so you can focus on building, not button-clicking. Less admin, more action.
Choose from our growth-ready plans, each designed to turn your ad spend into booked jobs. All packages include Google Ad Management, conversion tracking, and monthly reporting.
For companies under $1M
For $1M–$5M businesses
For $5M+ businesses
For $10M+ organizations
“Pressure washing near me” pulls twenty-six thousand searches a month at difficulty 64, and every one-truck operator in your market is bidding it.
“Commercial pressure washing” pulls seven thousand two hundred searches at difficulty zero and sixty cents a click. Parking lots, storefronts, fleet washing, and property management work. Recurring contracts instead of one-off driveways.
Same trade, same equipment, five times cheaper traffic on jobs worth many times more. Almost nobody in this industry runs a commercial campaign.
We own trade businesses. We run our own accounts before we run yours.
| Keyword | Volume | Difficulty | CPC |
|---|---|---|---|
| pressure washing near me | 26,000 | 64 | $3.00 |
| roof cleaning near me | 16,000 | 25 | $7.00 |
| commercial pressure washing | 7,200 | 0 | $0.60 |
| house washing | 5,600 | 52 | $3.00 |
| driveway cleaning | 1,900 | 2 | $2.50 |
Roof cleaning is the other one worth noticing. It costs more per click than anything else in the trade, and it should, because a soft wash roof job is worth several driveways.
The most common mistake in this trade. Someone searching for roof moss removal sees an ad about driveways, clicks away, and you paid for it.
House washing, roof cleaning, concrete, and commercial are four different jobs with four different tickets and four different buyers.
This one is specific to owner-operators. If you are on the job from eight to five, ads running at eleven in the morning generate calls nobody answers.
A missed call in this trade is a lost job. They call the next result.
Pressure washing is the most visual trade there is. The entire value proposition is a photograph of the difference.
Most accounts run text-only ads and send traffic to a page with stock imagery. The single highest-leverage change in most pressure washing accounts is putting real before and after work in the ad assets and above the fold on the landing page.
A widely-read thread in this industry describes spending a hundred dollars, getting thirty clicks and three thousand impressions, and concluding Google Ads does not work.
Thirty clicks is not a test. It is a rounding error. In a trade where clicks run $3 to $14, a hundred dollars buys you nothing but a bad conclusion.
Enormous volume goes to people renting a machine from Home Depot or buying a pressure washer pump. Without a negative list, you fund all of it.
Covered above. It is the biggest missed opportunity in this trade by a wide margin.
Vinyl siding, stucco, exterior house cleaning. Volume driver, moderate ticket, heavily seasonal.
Soft wash roof cleaning, moss and algae removal. Highest cost per click in the trade and the highest residential ticket. Worth its own budget.
Driveways, sidewalks, patios, sealing. Lower ticket, faster close, and good filler work between larger jobs.
Parking lots, storefronts, dumpster pads, drive-thrus, fleet washing. Recurring contracts, near-zero competition on the terms, and the campaign that changes a pressure washing business.
We set the schedule to the hours you actually pick up the phone, not to a default that runs while you are twenty feet up a ladder.
If you have someone answering, we run wider. If it is you and a truck, we run tighter and spend the budget where it converts.
Image assets on every ad. Real jobs, not stock. Landing pages that lead with the transformation rather than a paragraph about your commitment to quality.
Presence only, set to your city and zip codes. The default also serves people who merely showed interest in your area.
Display and Search Partners both off. They waste local service budgets on accidental clicks more than in almost any other category.
Phrase and exact. Broad match in this trade finds rentals, equipment, and detergent recipes immediately.
Rental, rent, home depot, lowes, walmart, harbor freight, buy, price of, parts, pump, hose, nozzle, repair.
DIY, how to, detergent recipe, mixture, psi, best pressure washer, reviews.
Jobs, hiring, salary, employment, careers, start a pressure washing business.
Car wash, mobile detailing, dry cleaning, laundry.
That last one is not hypothetical. Your current page is picking up impressions for “dry cleaners google ads management agency.”
City name pinned in the first headline. A trust signal or offer in the second. Call assets so mobile users can dial without loading a page, and callout assets carrying licensed and insured, satisfaction guaranteed, or free instant quote.
Roof cleaning traffic hits a roof cleaning page with roof photos. Driveway traffic sees concrete work.
Click to call above the fold, a short form, before and after galleries, and Google reviews visible.
Dynamic number insertion. This trade converts almost entirely on the phone.
Calls and forms both primary, through Google Tag Manager.
When a commercial contract closes, that value needs to feed back into bidding. Otherwise residential one-offs will always look like your best campaign because they close fastest.
Cost per booked job and cost per closed contract, split by service. What commercial produced against residential. Which services are actually paying for the truck.
Not impressions. Not click-through rate. Not a dashboard screenshot with a green arrow on it.
$2,500 a month, flat.
Pressure washing clicks run roughly $4 to $14 depending on service and market. Well-structured campaigns in this trade commonly return three to six times ad spend.
The budget floor matters more here than most trades. Below a few hundred dollars a month you will not gather enough clicks to know whether anything works.
Ad spend is billed to you directly by Google. We never take a cut of the media, and you own the account. If we part ways, you keep the history and everything the account has learned.
We own trade businesses. That’s the difference, and most agencies pitching you can’t say it.
Bear Brothers Cleaning is ours. We’ve priced jobs, hired crews, run the phones, and lived with a cost per lead that had to work against real margins. We also run paid search for Plastic Fusion Fabricators and TriHaz Solutions, both industrial operations with long buying cycles and large contracts.
We’ve generated over $3 million in revenue for the businesses we market.
Yes, and the returns are strong when the account is structured properly, commonly three to six times ad spend. The failure mode is a single generic ad group and a budget too small to gather meaningful data.
Clicks run roughly $4 to $14 depending on service and market. Residential near-me terms sit around $3 at high difficulty. Commercial pressure washing runs about $0.60 a click at difficulty zero.
Yes, and almost nobody does. Commercial pressure washing pulls 7,200 monthly searches at difficulty zero and roughly sixty cents a click, on contract work that recurs rather than one-off residential jobs.
Separately by service: house washing, roof cleaning, concrete and driveway, and commercial. Someone searching for roof moss removal should not see an ad about driveways.
The rental and retail cluster above all: rental, home depot, lowes, pump, parts, psi. Enormous search volume in this trade comes from people renting a machine rather than hiring anyone.
During the hours you can actually answer the phone. For owner-operators on the job all day, running ads at eleven in the morning generates calls that go to voicemail, and those callers dial the next result.
No. Ad spend is billed to you directly by Google and you own the account. We charge a flat $2,500 management fee and never take a cut of the media.